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NAHP Procurement Announcements

The NAHP Procurement Committee is a collaborative effort between the NAHP, Alloy Access (the NAHP's official media placement representative) and member publications.

Its goal is to build advertising revenues for member publications by increasing the financial commitment of Fortune 500 companies, their advertising agencies, and national, state, and local governmental entities to Hispanic publications. Utilizing and promoting supplier diversity initiatives on behalf of member publications is an important component of this initiative.  The committee also encourages member publications to become a certified minority-Hispanic-woman owned company.

The committee educates these stakeholders of the unique role and value proposition that Hispanic newspapers and magazines play in their local communities as compared to other media through one-one-one presentations and at NAHP events held throughout the year in the organization’s seven regions.

Documents

 TitleSize 
March 25, 2011 - The Hidden Reach of Hispanic NewspapersUnknownDownload
September 22, 2010 - Newspapers reach extends deeply into the Hispanic market2.45 MBDownload
July 22, 2010 - The Power of Hispanic Magazines8.64 MBDownload
October 27, 2009 - The State of Hispanic Newspapers2.70 MBDownload
2009 Hispanic Readership Study1.20 MBDownload
April 1, 2009 - Premiere Study Finds Hispanic Newspaper Readership Prevalent Among Hispanic Consumers of All Ages33.02 KBDownload
October 2008 - Billion Dolar Round Table - Corporate Supply Chain Diversity33.02 KBDownload
June 2008 - NAHP: Let US Do Business3.40 MBDownload
NAHP: Procurement Process Overview825.74 KBDownload

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